At its peak in the 1930s, more than 100,000 people worked at the Rouge. To accommodate them required a multi-station fire department, a modern police force, a fully staffed hospital and a maintenance crew 5,000 strong. One new car rolled off the line every 49 seconds. Each day, workers smelted more than 1,500 tons of iron and made 500 tons of glass.
Today, the factory is still in use producing the Ford F-150 Truck and visitors can experience a self-guided five-part experience that includes:
Legacy Theater
Learn about the triumphs and tragedies surrounding the Rouge, much of it told through rare, never-before-seen historic footage.
Art of Manufacturing Theater
A multi-sensory theater experience including a 360-degree look at how automobiles are made.
Observation Deck Tour
View the world’s largest living roof from the 80-foot-high Observation Deck.
Assembly Plant Walking Tour
See where the new Ford F-150s are assembled in a new lean and flexible manufacturing plant. Visitors will have the opportunity to view the final assembly process from an elevated walkway.
Legacy Gallery
View five historic vehicles made at the Rouge including the 20,000,000th Ford, hop in a new F-150 and visit the Factory Store.